Tuesday, 7 October 2014

WHAT IS FASHION?

'Every season brings in it's newest creations secret signals of coming things. Whoever understands how to read them can know in advance not only the newest trends in art, but also about laws, wars and revolutions. Without a doubt this is fashion's greatest attraction.' - Walter Benjamin, Das Passagen-Werk



Fashion is something that changes with the seasons, something predicted years before it even enters our vision. Designers go crazy on all possible trend predicting materials to ensure their collections are going to be perfect for the time and season they release them. A lot of the time trends can also be influenced by culture or current events, Everything is pre-planned and created for the target market of the brand, we are studied down to every single last detail so the company knows they have shown the trend in the correct way for their market. Fashion is a lot of different things, its basically anything that changes with the time, it could range from hair styles to nail colours. If its popular in that era of time its 'in fashion', fashion is massively influenced by current events and culture. Catwalk fashion is when



http://www.dazeddigital.com/fashion/article/22046/1/paris-ss15-gifs
- Dazed and Confused -



STYLE is personality

STYLE is expression 

STYLE is art 

STYLE is different to fashion

Style is personality, expression, art; how someone shows the fashion trends in a way that suits them. You can tell a lot about a person by their style. You can link it to their music interest, what they may study, what their hobbies and interests may be and why they wear something in a certain way. It's not always correct, but its usually pretty accurate. Style is so creative because it's how somebody takes the 'fashion' updates and alters it to themselves, their comfort, their every day life. Someone who worked in an office everyday would create a different style to somebody who trained as a free runner most days. But they would both still put their personal touch towards it, these are the people we need to look up to not celebrities. Celebrities rarely have their own style, it's usually a 'stylist' who decides what the celeb should wear to suit their target market and designers use them to make the followers of this famous person purchase items which are similar/the same as the designers. The people we need to look up to to influence us, the people who actually create this art are the stylists for the celebrities, the celeb is basically just a money making mannequin. 





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